When I decided to formulate a specific message, the fundamental idea conveyed was that we often experience pain and emotional distress due to the words we encounter. Our upbringing and the development of our personality are profoundly influenced by the words we hear, especially those that inflict emotional wounds.
In initiating the creation of the brand (Knot/complex), the underlying concept was that the most impactful hurt arises when someone asserts that we harbor complexities or possess certain flaws.
My aim is to impart a lesson to each individual, emphasizing that although we may be labeled with a particular word, we transcend that label. Words can certainly affect and wound us, yet we must not be defined by them. Our identity is shaped by numerous factors, strengths, and details that contribute to making us better individuals.
Ultimately, our identity is not confined to a singular word someone chooses to label us with.
لأنه نحنا ما منوقف بس على هيدي الكلمة منوقف على أشياء كتير تانية هي يلي بتبني شخصيتنا هي يلي بتقوينا هي يلي بتخلينا نكون إنسان أحسن والهوية بالنهاية ما بتوقف على كلمة وحدة اذا حدا صنفنا فيها
